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The Business of iOS App Development For iPhone iPad and iPod touch 3rd Edition by Dave Wooldridge ,Taylor Pierce ISBN 9781430262381 978-1430262381

Original price was: $50.00.Current price is: $35.00.

The Business of iOS App Development 3rd Edition For iPhone iPad and iPod touch Taylor Pierce Digital Instant Download

Author(s): Taylor Pierce, Dave Wooldridge
ISBN(s): 9781430262381, 1430262389
File Details: PDF, 15.44 MB
Year: 2014
Language: english
SKU: EB-5475092 Category: Tags: ,

The Business of iOS App Development For iPhone iPad and iPod touch 3rd Edition by Dave Wooldridge ,Taylor Pierce – Ebook PDF Instant Download/Delivery:9781430262381 ,978-1430262381 
Full download The Business of iOS App Development For iPhone iPad and iPod touch 3rd Edition after payment

Product details: 

ISBN 10:9781430262381

ISBN 13:978-1430262381 

Author:Dave Wooldridge ,Taylor Pierce 

Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store.

This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required.

The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a “gold rush” for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

Table of contents: 

Seeing the Big Picture in a Crowded App Store Marketplace
Taylor Pierce, Dave Wooldridge

Doing Your Homework: Analyzing iOS App Ideas and Performing Competitive Research
Taylor Pierce, Dave Wooldridge

Protecting Your Intellectual Property
Taylor Pierce, Dave Wooldridge

Your iOS App Is Your Most Powerful Marketing Tool
Taylor Pierce, Dave Wooldridge

Social Inception: Promoting Your Apps Within Apps
Taylor Pierce, Dave Wooldridge

Money for Nothing: When It Pays to Be Free
Taylor Pierce, Dave Wooldridge

Monetizing Free Apps with iAd and Other In-App Advertising Opportunities
Taylor Pierce, Dave Wooldridge

Exploring the Freemium Model with In-App Purchase
Taylor Pierce, Dave Wooldridge

Testing and Usability: Putting Your Best Foot Forward
Taylor Pierce, Dave Wooldridge

Get the Party Started! Creating a Prerelease Buzz
Taylor Pierce, Dave Wooldridge

Keys to the Kingdom: The App Store Submission Process
Taylor Pierce, Dave Wooldridge

Increasing Awareness for Your iOS App
Taylor Pierce, Dave Wooldridge

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Tags: Dave Wooldridge, Taylor Pierce, Business, iOS