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The Business Environment 5th Edition by Ian Worthington, Chris Britton ISBN 0273704249 9780273704249

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The Business Environment 5th Edition Ian Worthington Digital Instant Download

Author(s): Ian Worthington, Chris Britton
ISBN(s): 9780273704249, 0273704249
Edition: 5th
File Details: PDF, 2.95 MB
Year: 2006
Language: english
SKU: EB-1774350 Category: Tags: ,

The Business Environment 5th Edition by Ian Worthington, Chris Britton – Ebook PDF Instant Download/Delivery: 0273704249, 9780273704249
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Product details:

ISBN 10: 0273704249 
ISBN 13: 9780273704249
Author: Ian Worthington, Chris Britton

By encouraging students to explore the challenges and opportunities managers face in the business environment, this text will provide students with a solid foundation from which to build upon their business knowledge.

The Business Environment 5th Table of contents:

Part 1: Contexts

  1. What is the Business Environment?

Part 2: Macroeconomics
2. The Political Environment
3. The Social and Demographic Environment
4. The Technological and Information Environment
5. The Legal Environment

Part 3: Firms
6. Types of Business Organization
7. Organizational Objectives, Growth and Scale
8. The Internal Environment
9. Corporate Social Responsibility and Ethics

Part 4: Markets
10. The Competition Environment
11. The National Economic Environment
12. The International Business Environment

Part 5: Bringing it Together: Environmental Analysis
13. The Dynamic Business Environment

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Tags: Ian Worthington, Chris Britton, Business Environment