Otaku Japan database animals Kono 1st Edition by Hiroki Azuma, Jonathan Abel, Shion Kono ISBN 0816668000 9780816668007

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ISBN 10: 0816668000 
ISBN 13: 9780816668007
Author: Hiroki Azuma, Jonathan Abel, Shion Kono

In Japan, obsessive adult fans and collectors of manga and anime are known as otaku. When the underground otaku subculture first emerged in the 1970s, participants were looked down on by mainstream Japanese society as strange, antisocial loners. Today otaku have had a huge impact on popular culture not only in Japan but also throughout Asia, Europe, and the United States.

Hiroki Azuma’s Otaku offers a critical, philosophical, and historical inquiry into the characteristics and consequences of this consumer subculture. For Azuma, one of Japan’s leading public intellectuals, otaku culture mirrors the transformations of postwar Japanese society and the nature of human behavior in the postmodern era. He traces otaku’s ascendancy to the distorted conditions created in Japan by the country’s phenomenal postwar modernization, its inability to come to terms with its defeat in the Second World War, and America’s subsequent cultural invasion. More broadly, Azuma argues that the consumption behavior of otaku is representative of the postmodern consumption of culture in general, which sacrifices the search for greater significance to almost animalistic instant gratification. In this context, culture becomes simply a database of plots and characters and its consumers mere “database animals.”
A vital non-Western intervention in postmodern culture and theory, Otaku is also an appealing and perceptive account of Japanese popular culture.

Otaku Japan database animals Kono 1st Table of contents:

• Animals in Japanese Mythology and Folklore

  • 2.1 Shinto and Animal Spirits
  • 2.2 Mythical Creatures and Legends: Kitsune, Tengu, and More
  • 2.3 The Role of Animals in Japanese Superstitions

• Iconic Animal Characters in Anime and Manga

  • 3.1 Anthropomorphic Animals in Anime
  • 3.2 Famous Animal Protagonists: From “Pokemon” to “Totoro”
  • 3.3 Pets in Otaku Culture: Cats, Dogs, and Beyond

• Animal Representation in Video Games

  • 4.1 Animal-Related Characters in Popular Games
  • 4.2 Animal Companions and Sidekicks in Otaku Video Games
  • 4.3 Environmental and Animal Conservation Themes in Games

• The Evolution of Animal Mascots in Japanese Pop Culture

  • 5.1 The Birth of Mascots: Sanrio, Pokémon, and Beyond
  • 5.2 Animal Symbols in Advertising and Branding
  • 5.3 Evolution of Animal Mascots in Otaku Merchandise

• Animals in Japanese Art and Animation

  • 6.1 Traditional Japanese Art Depictions of Animals
  • 6.2 The Use of Animals in Studio Ghibli Films
  • 6.3 The Aesthetic of Animals in Anime Art Styles

• Real-World Animal Fandoms in Japan

  • 7.1 Popular Animals as Fandoms in Otaku Culture
  • 7.2 Animal Cafes and Otaku Tourism
  • 7.3 Role of Animals in Japanese Subcultures (Furry, Kigurumi, etc.)

• Animals in Japanese Literature

  • 8.1 Animal Narrators and Protagonists in Literature
  • 8.2 The Influence of Nature on Japanese Writers
  • 8.3 Animals as Metaphors in Japanese Literary Works

• Ecological and Cultural Significance of Animals in Japan

  • 9.1 Native Species and Conservation Efforts
  • 9.2 Animals in Japanese Rural Life and Traditions
  • 9.3 Contemporary Issues: Wildlife Conservation in Japan

• Animals and Otaku Culture: Ethical Considerations

  • 10.1 The Impact of Animal Representation on Society
  • 10.2 The Ethics of Anthropomorphizing Animals
  • 10.3 Examining the Real-World Treatment of Animals in the Otaku Community

• Animals in Japanese Cinema

  • 11.1 The Role of Animals in Japanese Films
  • 11.2 Iconic Animal Films in Japanese Cinema
  • 11.3 Real vs. Animated Animals in Japanese Cinema

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Hiroki Azuma,Jonathan Abel,Shion Kono,Otaku Japan