Measuring Behaviour A Introductory Guide 3rd Edition by Paul Martin,Patrick Bateson ISBN 0521535638 978-0521535632

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Product details: 

ISBN 10: 0521535638 

ISBN 13: 978-0521535632

Author: Paul Martin,Patrick Bateson

Measuring Behaviour has established itself as a standard text. Largely rewritten, updated and reorganised, this third edition is, as before, a guide to the principles and methods of quantitative studies of behaviour, with an emphasis on techniques of observation, recording and analysis. It provides the basic knowledge needed to measure behaviour, doing so in a succinct and easily understood form. The sections on research design and the interpretation and presentation of data have been greatly expanded. Written with brevity and clarity, Measuring Behaviour is, above all, a practical guide book. Aimed primarily at undergraduate and graduate students in biology and psychology who are about to embark upon quantitative studies of animal and human behaviour, this book provides a concise review of methodology that will be of great value to scientists of all disciplines in which behaviour is measured, including biological anthropology, the social sciences and medicine.

Table of contents: 

1 – Introductionpp 1-9
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Select 2 – Think before you measure
2 – Think before you measurepp 10-24
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Select 3 – Getting started
3 – Getting startedpp 25-41
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Select 4 – Individuals and groups
4 – Individuals and groupspp 42-47
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Select 5 – Recording methods
5 – Recording methodspp 48-61
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Select 6 – The recording medium
6 – The recording mediumpp 62-71
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Select 7 – How good are your measures?
7 – How good are your measures?pp 72-85
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Select 8 – How good is your research design?
8 – How good is your research design?pp 86-102
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Select 9 – Statistical analysis
9 – Statistical analysispp 103-120
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Select 10 – Analysing specific aspects of behaviour
10 – Analysing specific aspects of behaviourpp 121-134
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Select 11 – Interpreting and presenting findings
11 – Interpreting and presenting findingspp 135-152
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Select Appendix 1 – Units of measurement
Appendix 1 – Units of measurementpp 153-155
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Select Appendix 2 – Some statistical terms
Appendix 2 – Some statistical termspp 156-159
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Select Appendix 3 – Advice on statistics textbooks
Appendix 3 – Advice on statistics textbookspp 160-162
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Select Appendix 4 – Checklist to consult before publication
Appendix 4 – Checklist to consult before publicationpp 163-164
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Select References
Referencespp 165-169
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Select Index
Index

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