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Managerial economics and strategy 3rd Edition by Jeffrey M Perloff, James A Brander ISBN 0135183782 9780135183786

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Managerial economics and strategy Third Edition Jeffrey M. Perloff Digital Instant Download

Author(s): Jeffrey M. Perloff; James A. Brander
ISBN(s): 9780135183786, 0135183782
Edition: Third
File Details: PDF, 109.23 MB
Year: 2020
Language: english
SKU: EB-11361876 Category: Tags: ,

Managerial economics and strategy 3rd Edition by Jeffrey M Perloff, James A Brander – Ebook PDF Instant Download/Delivery: 0135183782, 9780135183786
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Product details:

ISBN 10: 0135183782 
ISBN 13: 9780135183786
Author: Jeffrey M Perloff, James A Brander

For courses in managerial economics.   A problem-based approach that uses real-world issues and examples from actual markets Managerial Economics and Strategy uses modern theories, business examples, and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers. With new discussions, mini-cases, and exercises in the 3rd Edition, students are well-prepared to apply what they’ve learned in the text and class to their decision-making in the real world.

Managerial economics and strategy 3rd Table of contents:

  1. Introduction

  2. Supply and Demand

  3. Empirical Methods for Demand Analysis

  4. Consumer Choice

  5. Production

  6. Costs

  7. Firm Organization and Market Structure

  8. Competitive Firms and Markets

  9. Monopoly

  10. Pricing with Market Power

  11. Oligopoly and Monopolistic Competition

  12. Game Theory and Business Strategy

  13. Strategies over Time

  14. Managerial Decision Making Under Uncertainty

  15. Asymmetric Information

  16. Government and Business

  17. Global Business

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Tags: Jeffrey M Perloff, James A Brander, Managerial economics