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How to Create a High Profit Photography Business in Any Market 2nd Edition by James Williams ISBN 1608952665 9781608952663

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How to Create a High Profit Photography Business in Any Market 2nd Edition James Williams Digital Instant Download

Author(s): James Williams
ISBN(s): 9781608952663, 1608952665
Edition: 2
File Details: PDF, 148.58 MB
Year: 2011
Language: english
SKU: EB-46192264 Category: Tag:

How to Create a High Profit Photography Business in Any Market 2nd Edition by James Williams – Ebook PDF Instant Download/Delivery: 1608952665, 9781608952663
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Product details:

ISBN 10: 1608952665 
ISBN 13: 9781608952663
Author: James Williams

Updated to include timely tips for navigating popular social networking sites and other internet marketing opportunities, this guide to running a successful portrait studio goes beyond the initial components of a photography business and focuses on successful customer service, networking, diversification, and business management strategies. From setting goals for a business to creating an elegant studio atmosphere that impresses clients while respecting the budget, this handbook breaks down each minute consideration in the growth of a successful business. Smart managerial decisions regarding portrait-pricing strategies, employee training, telephone skills, positive relationships with suppliers, and responsible delegation of duties are complemented by practical advice on networking within a community, creating demand for high-quality portraiture, and diversifying clientele by catering to the unique needs of each client subset.

How to Create a High Profit Photography Business in Any Market 2nd Table of contents:

Part I: Laying the Foundation

  1. Understanding the Photography Business Landscape

  2. Identifying Your Ideal Market

  3. Setting Clear Business Goals

  4. Creating a Strong Brand Identity

Part II: Building a Profitable Business Model
5. Pricing Strategies for Maximum Profit
6. Creating Multiple Revenue Streams
7. Managing Finances and Cash Flow
8. Choosing the Right Equipment and Studio Setup

Part III: Marketing and Client Acquisition
9. Developing a Marketing Plan That Works
10. Networking with Clients and Industry Partners
11. Using Social Media and Online Platforms Effectively
12. Crafting Irresistible Offers and Packages

Part IV: Delivering Exceptional Service
13. Creating an Elegant and Professional Studio Experience
14. Understanding Client Psychology
15. Workflow Management and Efficiency
16. Employee Training and Team Building

Part V: Growing and Scaling Your Business
17. Diversifying Clientele and Services
18. Leveraging Testimonials and Referrals
19. Expanding into New Markets
20. Building a Sustainable, Long-Term Business

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Tags: James Williams, Profit Photography, Market