Entrepreneurship strategies and resources 4th Edition by Dollinger 9780971313064 0971313067

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Product details: 

ISBN 10: 0971313067

ISBN 13: 9780971313064

Author:  Dollinger

This book provides a comprehensive exploration of entrepreneurship, covering a wide range of topics essential for both aspiring entrepreneurs and those interested in understanding the entrepreneurial process. It begins by defining entrepreneurship and examining its dimensions, paradoxes, and the evolving nature of entrepreneurship. The book delves into key resources and capabilities, the business environment, entrepreneurial strategies, and the vital importance of a business plan.

It also covers the essentials of marketing, finance, and securing investment, offering practical guidance on structuring deals and negotiating with investors. Additionally, the book explores the creation of an organization, with a focus on management teams, organizational structures, and performance measurement.

The book concludes with discussions on intrapreneurship, corporate venturing, and the role of franchising in entrepreneurial ventures. Throughout, readers will find case studies, discussion questions, and exercises that provide real-world insights and foster critical thinking in entrepreneurial practice.

This book is a valuable resource for anyone looking to start or grow a business, offering both theoretical foundations and practical advice on entrepreneurship.

Table of contents: 

• A Framework for Entrepreneurship

• Entrepreneurship and the Future

• What Is Entrepreneurship?

• Where Is Entrepreneurship?

• Who Is the New Entrepreneur?

• Dimensions of Entrepreneurship

• Paradoxes of Entrepreneurship

• Organization of this Book

• A Final Word

• Summary

• Discussion Questions

• Key Terms

• Exercises

• Discussion Case

• Resources and Capabilities

• Identifying Attributes of Strategic Resources

• Resource Types

• A Psychological Approach

• A Sociological Approach

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Exercises for Writing a Business Case

• Discussion Case

• Appendix: Creativity and Idea Generation

• The Environment for Entrepreneurship

• Schematic of the New Venture’s Environment

• Processes of Business Environment Analysis

• Political and Governmental Analysis

• Stakeholder Analysis

• Macroeconomic Analysis

• Technological Analysis

• Sociodemographic Analysis

• Ecological Analysis

• Competitive Analysis

• Competitor Analysis

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• Entrepreneurial Strategies

• Entrepreneurship and Strategy

• Business Models and Strategy

• Entry Wedges

• Resource-Based Strategies

• Isolating Mechanisms and First-Mover Advantages

• Information Rules Strategies

• Strategy and Industry Environments

• Crafting and Evaluating Strategy

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• The Business Plan

• Why Write a Business Plan?

• Elements of the Business Plan

• Critiquing the Plan

• Format and Presentation

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• Appendix: Babyyourway.com Business Plan

• Marketing the New Venture

• The Marketing and Entrepreneurship Interface

• Marketing Concept and Orientation

• Marketing Strategy

• Marketing on the Internet

• Sales Forecasting

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• Appendix: Case Study: EMC Site Expansion

• Foundations of New Venture Finance

• Determining Financial Needs

• Sources of Financing

• New Venture Valuation

• Legal and Tax Issues

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• Appendix: The Initial Public Offering (IPO) Process

• Securing Investors and Structuring the Deal

• Approaching Investors

• Structuring the Deal

• Negotiation Skills

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Discussion Case

• Appendix A: Sample Series A Preferred Stock Term Sheet

• Appendix B: Investment Agreement Outline

• Appendix C: Negotiable Terms to a Financial Agreement

• Creating the Organization

• The Top Management Team

• Building An Enduring Organization

• The Organization’s Boundaries

• Networking and Alliances

• Traditional Organizational Structure

• Entrepreneurial Performance: The Balanced Scorecard

• The Entrepreneurial Workplace

• Most Successful Human Resource Practices

• Summary

• Key Terms

• Discussion Questions

• Exercises

• Networking Exercises

• Discussion Case

• Intrapreneurship and Corporate Venturing

• Intrapreneurship

• Advantages and Barriers to Intrapreneurship

• Intrapreneurial Strategies

• Summary

• Key Terms

• Discussion Case

• The Process

• Guidelines for Success

• Discussion Questions

• Exercises

• Appendix: The Franchising Alternative

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