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Education Inc Turning Learning Into a Business 1st Edition by Alfie Kohn, Patrick Shannon ISBN 0325004897 9780325004891

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Education Inc Turning Learning Into a Business Alfie Kohn Digital Instant Download

Author(s): Alfie Kohn, Patrick Shannon (editors)
ISBN(s): 9780325004891, 0325004897
Edition: revised
File Details: PDF, 5.34 MB
Year: 2002
Language: english
SKU: EB-50140726 Category: Tags: ,

Education Inc Turning Learning Into a Business 1st Edition by Alfie Kohn, Patrick Shannon – Ebook PDF Instant Download/Delivery: 0325004897, 9780325004891
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ISBN 10: 0325004897 
ISBN 13: 9780325004891
Author: Alfie Kohn, Patrick Shannon

While educators want their students to grow into thoughtful and curious people, the overriding objective of corporations is to maximize their own profits. From that fact alone we can predict what is likely to happen to the nature and purposes of our schools when business becomes involved in the education of our children. This unique and timely anthology chronicles the extent of that involvement, along with the troubling consequences it has already brought.

Author Alfie Kohn and professor of education Patrick Shannon have assembled a provocative collection of articles, including

  • an analysis of the racial implications of voucher programs
  • vivid accounts of how schoolchildren are targeted by advertisers
  • descriptions of how corporate propaganda is insinuated into classroom curriculums
  • an exposé of the political connections enjoyed by giant textbook and test publishers
  • a critical look at the process whereby teachers are turned into grant writers.

This book builds a convincing case against those who see children as “customers” or “workers”―and those who would turn learning into a business. As Kohn notes, “[Corporations] are not shy about trying to make over the schools in their own image. It’s up to the rest of us to firmly tell them to mind their own businesses.”

Education Inc Turning Learning Into a Business 1st Table of contents:

chapter 1 – commercialization of learning
drivers of education commercialization
public vs private sector roles
examples from K-12 and higher education

chapter 2 – education policy and market forces
government policies and regulations
market incentives and competition
impact on access and quality

chapter 3 – for-profit educational institutions
business models and strategies
case studies of successful institutions
challenges and ethical considerations

chapter 4 – educational technology and innovation
e-learning platforms and software
digital content creation
scaling and monetization strategies

chapter 5 – assessment and credentialing
standardized testing and certification
alternative credentials and badges
implications for learners and employers

chapter 6 – marketing and recruitment
branding and positioning
student recruitment strategies
international and online markets

chapter 7 – finance and investment in education
funding models and venture capital
risk management
return on investment and profitability

chapter 8 – societal implications
equity and access issues
impact on teachers and students
public perception and debate

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Tags: Alfie Kohn, Patrick Shannon, Education, Business