Business And Management Course Companion 1st Edition by Loykie Lomine, Martin Muchena, Robert A Pierce – Ebook PDF Instant Download/Delivery: 0198390106, 9780198390107
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Product details:
ISBN 10: 0198390106
ISBN 13: 9780198390107
Author: Loykie Lomine, Martin Muchena, Robert A Pierce
Business And Management Course Companion 1st Table of contents:
Unit 1: Business Organization and Environment
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Introduction to Business Management
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Types of Organizations
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Organizational Objectives
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Stakeholders
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External Environment
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Growth and Evolution
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Organizational Planning Tools (HL only)
Unit 2: Human Resource Management
8. Functions and Evolution of Human Resource Management
9. Organizational Structure
10. Leadership and Management
11. Motivation
12. Organizational (Corporate) Culture (HL only)
13. Industry/Employee Relations (HL only)
Unit 3: Finance and Accounts
14. Sources of Finance
15. Costs and Revenues
16. Break-even Analysis
17. Final Accounts (HL included)
18. Profitability and Liquidity Ratio Analysis
19. Efficiency Ratio Analysis (HL only)
20. Cash Flow
21. Investment Appraisal (HL included)
22. Budgets (HL only)
Unit 4: Marketing
23. The Role of Marketing
24. Marketing Planning
25. Sales Forecasting (HL only)
26. Market Research
27. The Four Ps
28. The Extended Marketing Mix of Seven Ps (HL only)
29. International Marketing (HL only)
30. E-commerce
Unit 5: Operations Management
31. The Role of Operations Management
32. Production Methods
33. Lean Production and Quality Management (HL only)
34. Location
35. Production Planning (HL only)
36. Research and Development (HL only)
37. Crisis Management and Contingency Planning (HL only)
Unit 6: Internal Assessment
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Guidelines and Support for the Internal Assessment Component
Unit 7: Extended Essay
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Guidelines and Support for the Extended Essay Component
Unit 8: External Assessment
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Guidelines and Support for the External Assessment Component
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Tags: Loykie Lomine, Martin Muchena, Robert A Pierce, Course Companion


